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RT @Springernomics: Blue is "feminine and warm" in Sweden, but too "cold" in the Netherlands; green means illness in Malaysia; white evokes…
RT @Springernomics: Blue is "feminine and warm" in Sweden, but too "cold" in the Netherlands; green means illness in Malaysia; white evokes…
Blue is "feminine and warm" in Sweden, but too "cold" in the Netherlands; green means illness in Malaysia; white evokes "death and mourning" in China. Global #entrepreneurs face these #marketing minefields & more, says this new #OpenAccess paper: https