Building the service brand by creating and managing an emotional brand experience

Overview of attention for article published in Journal of Brand Management, February 2007

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In the top 25% of all research outputs scored by Altmetric
Among the highest-scoring outputs from this source (#19 of 324)
High Attention Score compared to outputs of the same age (89th percentile)

Mentioned by

news: 1 news outlet

Readers on

mendeley: 608 Mendeley
citeulike: 4 CiteULike

So far, Altmetric has seen 1 news story.

Why This Startup Left Silicon Valley And Moved Back To Australia

Forbes, 29 Nov 2017

99designs / 99designs.com.au Patrick Llewelyn is the CEO of 99Designs. The narrative is generally inverted.