| Title |
Consumers' Trust in a Brand and the Link to Brand Loyalty
|
|---|---|
| Published in |
Journal of Market-Focused Management, December 1999
|
| DOI | 10.1023/a:1009886520142 |
| Authors |
Geok Theng Lau, Sook Han Lee |
Mendeley readers
The data shown below were compiled from readership statistics for 1,761 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 3 | <1% |
| United States | 3 | <1% |
| Malaysia | 2 | <1% |
| Indonesia | 2 | <1% |
| United Arab Emirates | 1 | <1% |
| Switzerland | 1 | <1% |
| Netherlands | 1 | <1% |
| Brazil | 1 | <1% |
| Portugal | 1 | <1% |
| Other | 4 | <1% |
| Unknown | 1742 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 258 | 15% |
| Student > Master | 170 | 10% |
| Student > Ph. D. Student | 100 | 6% |
| Lecturer | 73 | 4% |
| Student > Postgraduate | 52 | 3% |
| Other | 199 | 11% |
| Unknown | 909 | 52% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 494 | 28% |
| Economics, Econometrics and Finance | 123 | 7% |
| Social Sciences | 67 | 4% |
| Unspecified | 23 | 1% |
| Psychology | 20 | 1% |
| Other | 103 | 6% |
| Unknown | 931 | 53% |
Attention Score in Context
This research output has an Altmetric Attention Score of 13. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 06 July 2021.
All research outputs
#2,811,068
of 25,373,627 outputs
Outputs from Journal of Market-Focused Management
#1
of 10 outputs
Outputs of similar age
#4,022
of 107,740 outputs
Outputs of similar age from Journal of Market-Focused Management
#1
of 2 outputs
Altmetric has tracked 25,373,627 research outputs across all sources so far. Compared to these this one has done well and is in the 88th percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 10 research outputs from this source. They receive a mean Attention Score of 3.1. This one scored the same or higher as 9 of them.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 107,740 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 96% of its contemporaries.
We're also able to compare this research output to 2 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them