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20 Years of brand personality: a bibliometric review and research agenda

Overview of attention for article published in Journal of Brand Management, December 2017
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • Among the highest-scoring outputs from this source (#36 of 328)
  • Good Attention Score compared to outputs of the same age (79th percentile)
  • High Attention Score compared to outputs of the same age and source (83rd percentile)

Mentioned by

news
1 news outlet
video
1 YouTube creator

Citations

dimensions_citation
56 Dimensions

Readers on

mendeley
156 Mendeley
Summary News YouTube Dimensions citations
So far, Altmetric has seen 1 YouTube video.

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