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On the relative importance of customer satisfaction and trust as determinants of customer retention and positive word of mouth

Overview of attention for article published in Journal of Targeting, Measurement & Analysis for Marketing, July 2003
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About this Attention Score

  • Average Attention Score compared to outputs of the same age

Mentioned by

googleplus
1 Google+ user

Citations

dimensions_citation
167 Dimensions

Readers on

mendeley
279 Mendeley
Title
On the relative importance of customer satisfaction and trust as determinants of customer retention and positive word of mouth
Published in
Journal of Targeting, Measurement & Analysis for Marketing, July 2003
DOI 10.1057/palgrave.jt.5740100
Authors

Chatura Ranaweera, Jaideep Prabhu

Mendeley readers

The data shown below were compiled from readership statistics for 279 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Portugal 2 <1%
Germany 2 <1%
United Arab Emirates 1 <1%
India 1 <1%
France 1 <1%
Indonesia 1 <1%
Malaysia 1 <1%
United Kingdom 1 <1%
Brazil 1 <1%
Other 3 1%
Unknown 265 95%

Demographic breakdown

Readers by professional status Count As %
Student > Master 69 25%
Student > Bachelor 50 18%
Student > Ph. D. Student 47 17%
Unspecified 26 9%
Professor > Associate Professor 17 6%
Other 70 25%
Readers by discipline Count As %
Business, Management and Accounting 159 57%
Unspecified 32 11%
Social Sciences 22 8%
Economics, Econometrics and Finance 22 8%
Computer Science 9 3%
Other 35 13%

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 14 December 2016.
All research outputs
#7,857,768
of 12,523,644 outputs
Outputs from Journal of Targeting, Measurement & Analysis for Marketing
#20
of 35 outputs
Outputs of similar age
#173,547
of 335,055 outputs
Outputs of similar age from Journal of Targeting, Measurement & Analysis for Marketing
#1
of 1 outputs
Altmetric has tracked 12,523,644 research outputs across all sources so far. This one is in the 23rd percentile – i.e., 23% of other outputs scored the same or lower than it.
So far Altmetric has tracked 35 research outputs from this source. They receive a mean Attention Score of 2.8. This one scored the same or higher as 15 of them.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 335,055 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 37th percentile – i.e., 37% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 1 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them