What’s Good for the Goose is Good for the Gander. Guiding Principles for the Use of Financial Incentives in Health Behaviour Change

Overview of attention for article published in International Journal of Behavioral Medicine, November 2011

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In the top 25% of all research outputs scored by Altmetric
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Healthy Debate, 12 Mar 2015

When Egon Jonsson was thinking about how best to support alcohol-addicted pregnant women, he thought of a controversial solution…