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A new issue of Journal of Brand Management is now available! #FreeToRead "Does brand authenticity alleviate the effect of brand scandals?" https://t.co/ARxF2FHxIL #brandauthenticity #brandmanagement @PalgraveBiz
A new issue of Journal of Brand Management is now available! #FreeToRead "Does brand authenticity alleviate the effect of brand scandals?" https://t.co/ARxF2FHxIL #brandauthenticity #brandmanagement @PalgraveBiz