On the ‘students as surrogates’ research conundrum: Insights from statistical reasoning in revenue management

Overview of attention for article published in Journal of Revenue and Pricing Management, June 2015

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Revenue management / Yield management, 11 Jun 2015

Chih-Chien Chen, Zvi Schwartz and Xiaojuan Jady Yu (2015). On the ‘students as surrogates’ research conundrum: Insights from…