Proustian products are preferred: the effect of product scent on liking. http://t.co/TImEuNVUUO
Proustian Products Preferred: The Relationship Between Odor-Evoked Memory and Product Evaluation http://t.co/jMZy2oMul4 #springerlink
FT article on Proustian odor memory effect & sensory evaluation of scented lotion http://t.co/0qYz8n3bQy http://t.co/tA20MMH2eJ
Smell, emotion and memory: http://t.co/oMPJeZSDBW
FT article on Proustian odor memory effect & sensory evaluation of scented lotion http://t.co/0qYz8n3bQy http://t.co/tA20MMH2eJ
Proustian Products are Preferred: The Relationship Between Odor-Evoked Memory and Product Evaluation - Springer http://t.co/eGvS1eiKWv
Proustian Products are Preferred: The Relationship Between Odor-Evoked Memory and Product Evaluation http://t.co/DRlKdeTbke #springerlink
Products with scents evoking personal emotional memories liked better and judged superior to only pleasantly scented http://t.co/9bQgbZLgBw