Exploring the implications of the internet for consumer marketing

Overview of attention for article published in Journal of the Academy of Marketing Science, September 1997

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In the top 25% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (93rd percentile)

Mentioned by

policy: 2 policy sources
patent: 1 patent

wikipedia: 2 Wikipedia pages

Citations

dimensions_citation: 825 Dimensions

Readers on

mendeley: 612 Mendeley
citeulike: 4 CiteULike

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United States of America