↓ Skip to main content

Consumers’ Responses to Public Figures’ Transgression: Moral Reasoning Strategies and Implications for Endorsed Brands

Overview of attention for article published in Journal of Business Ethics, January 2015
Altmetric Badge

About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (89th percentile)
  • High Attention Score compared to outputs of the same age and source (87th percentile)

Mentioned by

news
1 news outlet
twitter
4 tweeters

Citations

dimensions_citation
16 Dimensions

Readers on

mendeley
66 Mendeley
Title
Consumers’ Responses to Public Figures’ Transgression: Moral Reasoning Strategies and Implications for Endorsed Brands
Published in
Journal of Business Ethics, January 2015
DOI 10.1007/s10551-015-2544-1
Authors

Joon Sung Lee, Dae Hee Kwak

Twitter Demographics

The data shown below were collected from the profiles of 4 tweeters who shared this research output. Click here to find out more about how the information was compiled.

Mendeley readers

The data shown below were compiled from readership statistics for 66 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
United Kingdom 2 3%
United States 1 2%
Unknown 63 95%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 18 27%
Student > Master 16 24%
Professor 7 11%
Student > Doctoral Student 5 8%
Researcher 4 6%
Other 16 24%
Readers by discipline Count As %
Business, Management and Accounting 38 58%
Sports and Recreations 9 14%
Social Sciences 7 11%
Unspecified 6 9%
Arts and Humanities 2 3%
Other 4 6%

Attention Score in Context

This research output has an Altmetric Attention Score of 12. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 19 September 2019.
All research outputs
#1,309,451
of 13,537,401 outputs
Outputs from Journal of Business Ethics
#197
of 1,975 outputs
Outputs of similar age
#29,764
of 279,401 outputs
Outputs of similar age from Journal of Business Ethics
#4
of 31 outputs
Altmetric has tracked 13,537,401 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 90th percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 1,975 research outputs from this source. They typically receive a little more attention than average, with a mean Attention Score of 5.7. This one has done well, scoring higher than 89% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 279,401 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 89% of its contemporaries.
We're also able to compare this research output to 31 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 87% of its contemporaries.