↓ Skip to main content

Consumer acceptance of mobile marketing communications using the QR code

Overview of attention for article published in Journal of Direct, Data & Digital Marketing Practice, December 2013
Altmetric Badge

About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (85th percentile)

Mentioned by

policy
1 policy source
twitter
3 X users
wikipedia
1 Wikipedia page

Citations

dimensions_citation
36 Dimensions

Readers on

mendeley
192 Mendeley