Perceived Ethical Leadership Affects Customer Purchasing Intentions Beyond Ethical Marketing in Advertising Due to Moral Identity Self-Congruence Concerns

Overview of attention for article published in Journal of Business Ethics, May 2017

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In the top 25% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (83rd percentile)
Good Attention Score compared to outputs of the same age and source (79th percentile)

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RT @NielsQuaquebeke: When deeds of those at the top circulate into public knowledge, it affects customer purchasing decisions. https://t.c…

When deeds of those at the top circulate into public knowledge, it affects customer purchasing decisions. https://t.co/0jUFGDdoP8 #CSR