Do institutional investors pay attention to customer satisfaction and why?

Overview of attention for article published in Journal of the Academy of Marketing Science, July 2013

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In the top 5% of all research outputs scored by Altmetric
Among the highest-scoring outputs from this source (#30 of 737)
High Attention Score compared to outputs of the same age (96th percentile)
High Attention Score compared to outputs of the same age and source (80th percentile)

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Academy of Marketing Science, 15 Feb 2014

Abstract Extant marketing, accounting, and finance research has neglected to examine the relevance of customer satisfaction…

Academy of Marketing Science, 16 Jul 2013

Abstract Extant marketing, accounting, and finance research has neglected to examine the relevance of customer satisfaction…