↓ Skip to main content

The effectiveness of celebrity endorsements: a meta-analysis

Overview of attention for article published in Journal of the Academy of Marketing Science, October 2016
Altmetric Badge

About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • Among the highest-scoring outputs from this source (#28 of 867)
  • High Attention Score compared to outputs of the same age (95th percentile)
  • High Attention Score compared to outputs of the same age and source (85th percentile)

Mentioned by

news
2 news outlets
blogs
1 blog
twitter
44 X users
facebook
1 Facebook page
googleplus
1 Google+ user

Citations

dimensions_citation
362 Dimensions

Readers on

mendeley
1010 Mendeley