99円とか199円みたいな値付けで売り上げが伸びる、って実証されてるんですね。『使える!経済学』を読んでて知った(論文は厳密には$ですが) Anderson and Simester (2003, QME) "Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments." https://t.co/qhV32LhGON
RT @EGordonMallin: Wondering why price tags like $9, $59, & $99.97 predominate? QME's findings (https://t.co/pqQO0LbrHK) led @PsychToday to…
Wondering why price tags like $9, $59, & $99.97 predominate? QME's findings (https://t.co/pqQO0LbrHK) led @PsychToday to label the practice "charm pricing" (https://t.co/QyPzVMv3IR), while @HarvardBiz noted the 9s "signal good value and stimulate sales
@DavidJacob_1 @philip_kiely UofChicago & @MIT did an experiment Result: $9 pricing is more effective https://t.co/OOdgT1RF9k
The research often cited for "prices ending in 9 perform better" are from 2003 (https://t.co/8QViTDupmC) Anyone know if this is still true?
Thank you! https://t.co/R7LfqSbgKY
@stuffisthings "country" s/b "species" http://t.co/nuAdLXX9Th
The "Effects of $9 Price Endings on Retail Sales" report has a $5 price ending http://t.co/SnZsGfqiA3
Effects of $9 price endings on retail sales http://t.co/2N72QaAehR
@noahhlo has your experience with prices ending in "9" been different than these studies at MIT? http://t.co/6S96tlGhVC
Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments http://t.co/M5CbnDQC