Selling Gender: Associations of Box Art Representation of Female Characters With Sales for Teen- and Mature-rated Video Games

@CocoaFox023 https://t.co/vmxaWg9wkZ Here, have this garbage.

@DameEauphelia @momiji_doa Visual appeal of characters has a positive impact on sales https://t.co/Vg0sdla4Xi Is it any surprise that people want to look at beautiful appealing things rather than "ordinary"?

@not__vee Its something made to appeal to its prime audience. Males aged 12-100. 67% of the audience is male https://t.co/h64tkdGoNY Visual appeal of characters has a positive impact on sales https://t.co/Vg0sdla4Xi These people are upset products are c

@kukuruyo Action adventure games audience is 80% male https://t.co/h64tkdGoNY Games with characters with visual appeal sell better https://t.co/Vg0sdla4Xi Any game that does the opposite of this is purposefully being less successful for reasons other tha

@nyc_prophet No it proves they are making their product for a target market. It is well researched and established that visual appeal of characters has a positive impact on sales. https://t.co/Vg0sdla4Xi Action adventure gamers are 82% male https://t.co/

Didn't expect to make this a thread, but then I went down this rabbit hole. Really interesting! https://t.co/4BAUtdfbvs

@MarieAmelie @yannleroux Yup, t'as tout le travail là https://t.co/3YbMBCt2hG

Selling Gender - Assoc of Box Art Rep of ♀ Characters w Sales for Teen & Mature-rated Video Games http://t.co/KO5FdDMWd1 HT @umich

Selling Gender - Assoc of Box Art Rep of ♀ Characters w Sales for Teen & Mature-rated Video Games http://t.co/Be4XUzfoBc HT @umich

Selling Gender - Assoc of Box Art Rep of ♀ Characters w Sales for Teen & Mature-rated Video Games http://t.co/KO5FdDMWd1 HT @umich

“findings suggest there is an economic motive for the marginalization and sexualization of women in video game box art” http://t.co/sXVZ3GOM

@gameranx oops - nevermind - found it! "Selling Gender Associations of Box Art..." http://t.co/JbiGJeIv

Nice find from @Nick_Lalone: Study concludes games sell more with sexualized female characters, less with central ones. http://t.co/txyed1CK

Nice find from @Nick_Lalone: Study concludes games sell more with sexualized female characters, less with central ones. http://t.co/txyed1CK

Nice find from @Nick_Lalone: Study concludes games sell more with sexualized female characters, less with central ones. http://t.co/txyed1CK

Selling Gender: Associations of Box Art Representation of Female Characters With Sales for Teen- and Mature-rate... http://t.co/SGUGuo1U

Selling Gender: Associations of Box Art Representation of Female Characters With Sales for Teen- and Mature-rate... http://t.co/CIErWOm2